Launching your first activewear range, or moving on from your first supplier? New Dong Huang works with new brands from the first brief to the first production run: choosing styles and fabric, building the tech pack, sampling and bulk production in our factory in Dongyang, China.
Our minimum is 500 pieces per colour per style. This page explains how new brands plan a first range around it, and when private label or custom development makes more sense.
A first range has little room for mistakes. We focus on getting fit, fabric and the first order right.
No tech pack yet? Send references, sketches and your target price. Our design team helps turn them into a tech pack a factory can produce from.
Start from styles we already produce, then add your colours and branding. It cuts sampling rounds and risk for a first order.
Move from private label to fully custom styles, add categories and increase volumes with the same team. Our factory has passed New Balance’s factory audit.
Most first ranges are small and built on one fabric. See our leggings, yoga wear and shorts pages for category details.
The most common first range for yoga and lifestyle brands.
A running short and top in one colour story.
One opaque training legging in two colours.
A layer that sells with the set and lifts the average order.
Our blocks and fabrics, your colours, logo and packaging.
Your tech pack, developed and sampled with our pattern team.
Cut the whole range from one fabric so colours match and costs stay down.
Black plus one seasonal colour is a safe first order.
Example styles · 3D samples
A first range is usually built on one hero fabric. These are fabrics we already produce with, including recycled options. How technical fabrics affect performance.
Cooling, anti-sheer knit built with bare spandex for an ultra-soft, skin-friendly feel.
Recycled nylon with a smooth hand for performance and lifestyle styles.
Recycled blend with strong sweat-wicking and a soft, second-skin feel.
Lightweight textured running fabric with fast sweat-wicking.
Not every detail belongs in a first order. These are the ones customers notice.
Comfortable flatlock seams on waistbands and panels.
A clean, secure phone or key pocket.
A small detail that makes a basic style recognisable.
Ventilation and style lines without extra seams.
The same five steps for every new brand.
Send references, sketches or a tech pack with your target price and size range.
Decide on private label, custom, or a mix. We suggest fabrics and base styles.
We help finish the tech pack, fit the style in 3D, then make a physical sample for approval.
Pre-production sample, inline checks during sewing and a final inspection before packing.
Packed with your labels, swing tags and packaging.
Production floor · Dongyang
Two or three hero styles in one or two colours, cut from one fabric, is easier to sample, cheaper to stock and quicker to learn from than a full collection. Add styles once you know what sells.
Decide your retail price first, then the cost price that leaves you a margin. That tells you which fabric and details you can afford. How to calculate activewear margins.
Expect at least one round of fit changes before bulk. Sampling costs less than fixing a bulk order. What activewear sampling costs.
Measurements, fabric, trims, labels and colour references in one document avoid most misunderstandings with a factory. What to include for trims in a tech pack.
Packing & shipping · Dongyang
Our minimum order is 500 pieces per colour per style. Two or three styles in one or two colours keeps a first order focused.
To quote accurately, send us:
Yes. Our minimum is 500 pieces per colour per style, and we help new brands plan a first range that fits it.
No. References or a sketch with your target price are enough to start. Our design team can help build the tech pack.
Private label is faster and lower risk for a first range because the fit and fabric are proven. Custom makes sense when your designs are the point of difference. Many brands start with private label and add custom styles later.
Look for a factory that specialises in your category, check its audits and certifications, ask for fabric swatches and a sample, and make sure you can talk directly to the team running your order.
500 pieces per colour per style.
Yes: logos, printed or woven labels, swing tags, polybags and cartons to your specs.
In Dongyang, Zhejiang province, China. We work with brands in the US, Australia, New Zealand, the UK and Europe.
Share your idea, target price, quantities and timing. A reference link or sketch helps.
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